The AX Wins “Best AI-Powered SME Consultancy Platform 2025” at the SME News Midlands Enterprise Awards 2025

Aug 19, 2025

We’re excited to share that The AX has been named winner of “Best AI-Powered SME Consultancy Platform 2025” at the SME News Midlands Enterprise Awards 2025!

This recognition is a major milestone for us and we are super proud of what we have achieved. It celebrates our rapid growth - 20 consultancies across 5 countries within our first year - and the dedication of our team. This award recognises the impact we are making in the consulting industry through our AI-powered platform. 


Why This Award Matters

The Midlands Enterprise Awards shines a spotlight on exceptional businesses across the region, recognising ingenuity, innovation and hard work. Being one of the winners this year is a very proud moment for us as it recognises the impact and shift that we are bringing to the $2BN consulting industry. We are at the forefront of the change happening in the industry and this award recognises that. 


Our Journey So Far

Our mission is clear: to help SME consultancies move beyond traditional consultancy models by productising their expertise into scalable, AI-powered products. This completely changes the traditional consultancy model which sells time not outcomes. Our platform focuses on selling measurable outcomes - not time. This is a huge win for SMEs which often struggle to compete with giant firms like the Big Four. Our platform reduces the advantage of headcount that bigger firms have - helping to level the playing field between SMEs and giant firms like the Big Four. 

Some highlights of our journey:

  • World’s first AI platform for productised consultancy

  • Rapid growth and adoption across consultancies of all sizes - 20 consultancies across 5 countries within our first year

  • Consultancies using The AX are delivering faster, scalable and outcome-driven results

  • Our platform is creating a new consultancy model


Thank You!

Thank you to SME News for this award and recognition and thank you to our clients, partners and community for their feedback and support along this journey. 


What’s Next?

We are extremely motivated to keep pushing ourselves and continue leading the shift in the consulting industry. We have raised £250k in pre-seed funding and we are now raising a further £1M to scale in order to help more consultancies accelerate their delivery, productise their expertise and charge based on outcomes instead of hours. 

Thank you for being part of our journey - Here’s to more milestones ahead! 


To view the award page click HERE


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© 2025 Theax Technology Ltd.
Company Reg No: 15850855,
11 Wolsey Close, Marlborough SN8 1EZ

© 2025 Theax Technology Ltd.
Company Reg No: 15850855,
11 Wolsey Close, Marlborough SN8 1EZ

© 2025 Theax Technology Ltd.
Company Reg No: 15850855,
11 Wolsey Close, Marlborough SN8 1EZ